Since it was founded in 1927, Volvo has never sold more than 600,000 cars a year, that is until recently when the company announced that they sold 642,253 vehicles in 2018. That’s a 12.4 per cent increase from the year before (571,577 units), and the fifth consecutive year of record global sales for Volvo.
In December alone, Volvo sold 60,157 cars which is up 2.8 per cent compared to the same month in 2017. Volvo contributes this achievement by the strength of its model line-up that’s led by it’s award-winning SUV models across key markets that include the US, China and Europe.
SUVs, led by the XC60, did particularly well in America as in the twelve months of January to December, sales growth was recorded at 20.6 per cent to 98,263 vehicles compared to the same period last year. Volvo expects the made-in-America S60 to have a great showing in 2019 too.
Sales in China grew by 14.1 per cent to 130,593 cars during the year, as compared with the same period the year before. The demand was spearheaded by the locally assembled XC60 and the S90 models. For December, total sales in the region reached 11,868 cars, up 17.9 per cent.
Europe, meanwhile, saw a sales growth of 6.4 per cent YOY to 317,838 cars with the new V60 and XC40 models making the most impact. 29,469 cars were sold in this continent in December.
|Model||2018 sales||2019 sales|
|V40/V40 Cross Country||77,587||95,370|
|XC40||75,828||- (new model)|