The £1.6m Ferrari Monza has already sold out

By topgear, 03 October 2018

Now you’ve had a few weeks to digest the Ferrari Monza’s face-bending awesomeness, it’s time for some bad news. The price: €1.6m inc VAT in Italy, which translates to £1.6m in the UK (or RM8.6m), give or take a carbon fibre wing mirror. And it’s completely sold out. Damn.

That’s a lot of money considering you can have an 812 Superfast for £263,000, and that comes with a roof and a windscreen included. But such is the pulling power of these super-limited specials, that customers aren’t just prepared to pay it, they’ll fight for it.

Because Ferrari only buillt 499 LaFerrari coupes and 209 open-top Apertas, it had to snub thousands of willing gazillionaires who wanted one but couldn’t get on the list. Clearly these are customers who are used to getting what they want, when they want it and the situation left them royally cheesed off.

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The new Icona range - a direct response to these disgruntled Ferrarista - sits above the sports (488), GT (GTC4 Lusso) and ‘Special Series’ (488 Pista) models in the Ferrari line-up, plundering the company history for inspiration. Monza’s the first in this new line.

The 499 Monzas, built at a rate of one per day over the next couple of years, will offer more customers the chance to join the the upper-echelons of Ferrari ownership, and bridge the gap until LaFerrari’s successor arrives.

To avoid fisticuffs, customers are rationed to just one Monza each - either the SP1 single-seater or SP2 two-seater - although Ferrari won’t disclose the mix. Our heart bleeds…

We’re told to expect plenty more Icona models in the future, but the question is which classic would you revive? We’re rooting for a 288 GTO homage on 488 Pista underpinnings.