The 2023 Maserati GranTurismo is here and it is the brand's first EV
There's still a 3.0L V6 variant for the "purists"
Maserati has taken the wraps off the all-new GranTurismo coupé, which is the first car in the brand’s history to adopt a 100% electric powertrain. The petrol-engined versions are still there though, so lovers of good ol' internal combustion engines can breathe a sigh of relief.
But first, let us look at the headlining EV variant. Called the GranTurismo Folgore, power comes courtesy of an 800-volt system which comprises three electric motors and a 92.5 kWh battery pack, delivering a total output of 760 hp to the wheels.
The other variant called the GranTurismo Modena comes with the 490-hp 3.0-litre V6 Nettuno Twin Turbo engine, while the high-performance Trofeo version which is based on the same engine, gets upgraded to a maximum power of 550 hp.
Design wise, the new GranTurismo still features the classic proportions of the brand's cars, especially the long bonnet and the central body intersected by the four fenders. Conversely, the roof line drops dynamically to emphasise the curve of the pillar that features the iconic Trident logo.
Developed at the Maserati Innovation Lab and produced at the Mirafiori manufacturing hub in Turin, the GranTurismo is 100% made in Italy and epitomises “Italian luxury performance”, a concept typical of all Maserati models.
In terms of technical architecture, the new model is the result of an innovative project that makes extensive use of lightweight materials such as aluminium and magnesium, together with high-performance steel. Such a multi-material approach required new manufacturing processes to be created, resulting in best-in-class weight levels.
This approach is paired with new Atlantis High electronic architecture, based on canFD messages sent at speeds of up to 2 ms. The system also comes with advanced level 5 cyber-security and flash-over-the-air features.
In the interior, the Maserati GranTurismo’s modern cabin is equipped with Innovative systems, including the Maserati Intelligent Assistant (MIA) Multimedia system, the latest infotainment, a comfort display that brings together the main functions in an integrated touchscreen interface, a digital clock and the Heads-up Display (available as an option).
The GranTurismo also offers an “all-round sound experience”, guaranteed by the iconic signature sound of the Maserati engine, even in the electric version thanks to innovative work by engineers at the Maserati Innovation Lab. The sound experience is completed by the immersive Sonus faber 3D sound system.
The audio system offers two levels of customisation, giving it up to 19 speakers and 3D sound with an output of up to 1,195 W, for depth of field and truly unique roundness of sound.
At launch, the GranTurismo is also available in the PrimaSerie 75th Anniversary Launch Edition, a limited series featuring exclusive content and dedicated to its recent 75th anniversary.
By focusing on customer requests from the earliest stages of development onwards, the new GranTurismo is enabling Maserati to solve the impossible equation of combining sports performance with comfort suitable for long distances, both with powerful internal combustion engines and with the most innovative 100% electric solutions. It represents a benchmark in the segment.
That being said, by 2025, all Maserati models will come in a full-electric version, and the entire Maserati range will run on electricity alone by 2030.