Proton is starting 2020 with plenty of smiles across the board after announcing positive sales figures for 2019, which saw 100,821 cars sold in the past 12 months. This marks the first time Proton has sold more than 100,000 cars in a calendar year since 2015; it is also the highest annual volume achieved by the national outfit in five years.
The Geely-derived Proton X70 is largely responsible for the nation's reignited interest in Proton, with 26,331 units sold in 2019 despite being the company's priciest offering to date. But the largest contributor continues to be the affordable Proton Saga, which closed 2019 with 38,144 new owners - a 36 percent hike from 2018 thanks in part to a well-timed facelift.
“Quality is a main priority at Proton and as we continue our efforts to improve the quality of our products, we are also working to improve the quality of sales and aftersales service delivered at our outlets. In 2020, we will continue to invest heavily in outlet growth and training programmes to ensure our customers can experience an exemplary level of customer service. Combined with our updated model range and improved product quality, Proton will be in a position to post even better numbers this year,” said Proton CEO Li Chunrong.