The motorcycle market, in general, is beginning to see a steady rise (apart from mopeds and scooters that have been quite steady throughout 2020) and Ducati seems to be in the green with a total of 12,803 units reportedly delivered to customers around the globe within the first quarter of 2021.
To put things into perspective, that's a solid 33% increase compared to Q1 2020, and it's also 2% more compared to the same period in 2019 (a time before COVID-19, remember that?). Unsurprisingly, Italy maintains its top spot with 2,354 units delivered, followed by the USA with 1,723 units, and Germany with 1,275 units.
Also unsurprisingly, the Scrambler Ducati 800 leads the pack, followed by the new Multistrada V4, where the numbers for this V4-powered adventure bike have taken over the manic Streetfighter V4. We're still waiting for the arrival of the Multistrada V4 and the rest of the new range, which will most likely take place in the next couple of months.
According to Claudio Domenicali, Ducati CEO, "The performance in the first months of 2021 is certainly very positive. Motorcycles delivered to customers in the first quarter of the year grew not only compared to 2020, already impacted by Covid, but also compared to 2019. Even more remarkable is the size of the order portfolio (motorcycles to be delivered) at the end of the quarter, which is the best ever, with an extraordinary 93% growth compared to 2020 and +135% compared to 2019."