BMW Group Malaysia records highest ever growth

Sales up by 16% compared to 2015 with 10,906 units delivered

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BMW Group Malaysia has reported a 16% growth of sales involving vehicle deliveries totalling 10,906 units. During the same duration in 2015, the number of units delivered were 9,368.

The breakdown of vehicles sold (by brand) are as below:

BMW 9,000
MINI 902
Motorad 1,004

Speaking on the achievement, Mr. Han Sang Yun, MD and CEO of BMW Group Malaysia said, “The continued and growing support from our customers and network of dealerships here were the main factors for our best achievements in 2016. On behalf of BMW Group Malaysia, I would like to express my heartfelt gratitude to our customers and dealers here for helping us achieve this milestone in an especially challenging year.”

Last year, BMW Malaysia introduced a wide range of models, including the G11 7 Series, new (locally assembled) variants of the X1 and X4, the sporty M2 Coupe as well a new special variant of the 5 Series. Also important to note is the push for advanced powertrains in the form of internal combustion engines/electric plug-in hybrids (X5 xDrive40e and 330e).

As for MINI, the group introduced the new MINI Clubman, the new MINI JCW Pro Edition and the special edition MINI Countryman Park Lane.

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BMW Malaysia’s achievement echoes what has been achieved at global level, with BMW Group selling a total of 2,367,603 vehicles worldwide. This is its sixth consecutive year of setting a sales record and maintaining the firm’s position as the world’s leading premium car company.

For 2017, BMW Group Malaysia will embark on export initiatives for the 3 Series, 5 Series and 7 Series to Vietnam and Philippines planned for 2018. The local assembly operation will also increase output from 7,000 vehicles to over 10,000 with an investment of RM10 million.

The leading premium automaker will also open its doors to its newest Regional Parts Distribution Centre facilities at the Free Trade Zone of the Senai International Airport of Iskandar Malaysia. Occupying over 45,000 square metres of land and with an investment of over RM130 million, the new regional facility will be one of the largest BMW facilities in the region.

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Ahmad Zulizwan
Author: Ahmad Zulizwan
Take it to the track, please.

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