Suzuki Motor is (finally) back in Malaysia!

By sep, 25 August 2021

Suzuki Malaysia has brought in six big bike models starting from RM37k

After close to a year since the official announcement of Suzuki Motor returning to the Malaysian market, its new and official distributor (Suzuki Malaysia Sdn Bhd) has finally introduced six models to kickstart their business in the country. Its new custodians are the same folks that run Kawasaki Motors Malaysia (KMSB), so we sure have high expectations on what they can and will do for the brand.

The six models mentioned above are the 2021 Suzuki GSX-R1000, GSX-R1000R, Katana, GSX-S750, V-Strom 650XT, and the SV650. Their first stage of re-introduction will focus mainly on CBU models priced from RM37,289 up to RM110,289 (suggested retail prices excluding insurance, road tax, and registration). That's quite an exciting pricing plan for some very interesting models.

So, why have they've taken so long to launch the products after announcing their return back in September last year? Well, a lot of the work was carried out to first establish the brand's network of dealers that can focus on sales and aftersales. Suzuki Malaysia Sdn Bhd has managed to establish over 70 experienced sales and service dealerships nationwide for those who are worried about potentially owning a brand new Suzuki big bike.

This particular network of dealers is separated into three primary categories - Suzuki Big Bike World, Suzuki Station Plus, and Suzuki Station. The first one is a concept store that focuses on everything and anything related to the Suzuki two-wheel world, whereas the other two will target to promote bikes up to 800cc and 250cc respectively.

This also means that Suzuki Malaysia Sdn Bhd will introduce smaller capacity models that will be more affordable for enthusiasts to own. We've seen teasers of the Suzuki Belang 150 being shown since last year, but that is still in the works as of right now. You can expect to see some scooters in its future line-up as well, like the Burgman series.

According to Dato' Jeffrey Lim, General Manager and Director of Suzuki Malaysia Sdn Bhd, "This is an exciting new beginning for Suzuki. We are not just back, but we are here with an even bigger commitment, one that will not only offer customers the very latest and most advanced motorcycles Suzuki has to offer but to elevate their riding and ownership experience to an even higher level."

To be completely honest, they kind of missed out on the grand opportunity to promote their big bike segment when Joan Mir (Team Suzuki Ecstar) won his first-ever MotoGP world championship title onboard the Suzuki GSX-RR. His teammate, Alex Rins, also had a wonderful season finishing the 2020 season off in third overall, which also placed Team Suzuki Ecstar as the top team in MotoGP last year.

COVID-19, however, had other plans that messed up the whole arrangement for the brand's 'triumphant return to the Malaysian motorcycle scene. In most cases, it's always better to be late than never, especially coming from a brand as iconic as Suzuki.

suzuki motogp ride height device gsxrr
Suzuki ready to conquer MotoGP with new ride height device
This 2021 Suzuki GSXR-1000R Matte Gray
This 2021 Suzuki GSXR-1000R looks great in Matte Gray