Company moves forward with mission to make Malaysia as ASEAN hub for Haval
Distributor for the Haval brand in Malaysia, Go Auto, has achieved another milestone in its mission to make this country as the ASEAN region hub for Haval. Recently, they went into the Batam, Indonesia market, adding into a list that includes Cambodia and Brunei.
The launch was officiated by Chief Executive Officer Ahmad Azam Sulaiman with Makmur Andalan Indonesia (MAI) Director Sudry Aliyanto and PT Nusa Jaya Mobilindo Director Acun in Batam.
Among Haval models that were launched for Batam market include H1, H2 and H8.
So far, Batam has already collected almost 100 bookings and Ahmad Azam is confident the number will increase after this official launch event. The target for Batam in 2017 is 400 units.
"Other than Cambodia, Brunei and Batam, Go Auto is planning to enter several ASEAN countries including Vietnam, Philippines and Myanmar between this year and next year,” he said.
"We also have demands coming in from Singapore which we think is fascinating. It's not due to market value but more on the brand itself.”
The effort to export the vehicles is in line with Go Auto's plan to turn Malaysia into Haval Sports Utility Vehicle (SUV) assembling hub with Energy Efficient Vehicles (EEV) status for ASEAN market.